Sadiq Khan’s “Disappointing” Fireworks Slammed for Shoehorning in Advert for Wicked

Sir Sadiq Khan’s New Year firework celebrations in London were slammed as “disappointing” after shoehorning in an advert for the new Wicked movie. The Mail has the story.

The display from the Mayor featured prominent visuals and songs from Wicked: For Good in an ‘event partnership’ between his office and Universal Pictures.

Cynthia Erivo, who stars as Elphaba in the movie, recorded a message encouraging people to “embrace the magic that we all have inside and come together, for good”.

The 100,000 people lining the banks of the River Thames and millions more watching on BBC television saw visuals from the film projected onto the London Eye.

But viewers were unimpressed, with one tweeting: “I found the fireworks boring, and why was there basically an advert for Wicked in the middle?”

Another wrote: “The Wicked ad in the middle of the fireworks OMFG. Late-stage capitalism has gone too far.” And a third said: “The Wicked ad felt weird though, yes? Why did my fireworks come with a side of marketing?”

The song “Defying Gravity” played as fireworks lit up the sky in the film’s pink and green colours along with images of Elphaba and Glinda, played by Ariana Grande.

The message from Erivo – recently made an MBE – said: “Hello fellow Londoners. As we travel the Yellow Brick Road into a New Year, let us stand for positivity and hope, embrace the magic that we all have inside and come together, for good.”

This was followed by an excerpt from “Defying Gravity”, before Erivo added: “Happy New Year.”

It follows the release of Wicked: For Good in cinemas on November 22nd 2025.

The production used a technology called hologauze, which uses semi-transparent fabric to create 3D-like visual effects by projecting images onto it.

It came just hours after London-born Erivo was made an MBE (Member of the Order of the British Empire) in the New Year Honours list for services to music and drama.

This year the 38 year-old will play Dracula in an adaptation of the novel in London’s West End and is expected to be Oscar nominated for her role in Wicked: For Good.

Worth reading in full.

Subscribe
Notify of

To join in with the discussion please make a donation to The Daily Sceptic.

Profanity and abuse will be removed and may lead to a permanent ban.

11 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
Ben Bellak
Ben Bellak
5 months ago

How low has Khan brought this once great city; the New Year firework display reduced to an advert.

Mogwai
5 months ago
Reply to  Ben Bellak

There’s also some controversy over this, but I’m not sure if BBC did actually ‘disappear’ the Star of David or if it’s a trick of the light;

”How disgusting but expected of the BBC to remove the Star of David from the Israeli flag during their New Year’s Eve presentation, all while listening to a British man speaking about “…loving each other no matter what color you are, where you are from or who your God is”
I made a short clip showing the part where they show the Israeli flag without the Star of David which includes the short “inspirational” speech.”

https://x.com/DocumentIsrael/status/2006648116473106678

Matt Dalby
Matt Dalby
5 months ago
Reply to  Mogwai

Whatever happened it wasn’t the BBC, people watching in person all saw the Israeli flag without the Star of David. There were problems with the colours of some of the other flags so on this ocassion I think it was a genuine technical fault rather than anything deliberate.
Obviously the reason some people are saying it was deliberate is because it’s the sort of thing Khan would do.

Sarony
Sarony
5 months ago
Reply to  Ben Bellak

Among his other qualities, he is irredeemably common.

For a fist full of roubles

I hope that Khan’s fans will follow the wishes of Erivo to “embrace the magic that we all have inside and come together, for good”.and come together with Trump and Farage supporters.

Mogwai
5 months ago

Dracula, FGS? She’s already been cast as the DEI version of Jesus on stage, so this is another male role gone to her. Actually, if you check out this clip she really nails the woke Nosferatu look, but she’s no Christopher Lee;

https://www.youtube.com/watch?v=UMKFFDZBoa4

John Kitchen
John Kitchen
5 months ago
Reply to  Mogwai

Atrocious look, atrocious bellowing.

Matt Dalby
Matt Dalby
5 months ago

Yet again Khan tries to steal the limelight with references to Wicked.

Hester
Hester
5 months ago

No doubt there will have been a bung somewhere here. No way did they get the recording or the right to use the images without a bung. It was sponsorship at the very least.

sskinner
5 months ago

Perhaps the following video may seem unrelated, but it is not.
https://www.youtube.com/watch?v=15zhFm9pg8w
Iranian Woman Exposes Why The Media Won’t Cover This (Revolt against IRGC)

Hound of Heaven
Hound of Heaven
5 months ago

The Wizard of Oz is said to be code for the New World Order reached by travelling the Yellow Brick Road, pointedly mentioned here by Khan. All the usual suspects are involved, magick, Satan, the Illuminati and that one-eyed symbol, to say nothing of the red-robed climate cultists. Hugo Talks covered all this during lockdown in his videos and obviously predicted it right. It doesn’t matter if it’s true, the crucial thing is that the people who run the world believe in it and will make it so. Only a conspiracy theory, of course….Happy New Year.